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Tiresur, a leading tire distributor, is strengthening its growth strategy and position as a benchmark for quality and technology by incorporating the prestigious Kumho Tire brand into its catalog.

The arrival of Kumho at Tiresur not only expands its product range, but also reaffirms its commitment to offering leading brands that respond to the needs of today's market. Kumho, a Korean brand with more than 60 years of experience and presence in more than 180 countries, is distinguished by its focus on developing cutting-edge products and its commitment to sustainability. This collaboration is part of Tiresur's strategy to lead in the premium segment, providing its customers with tires that combine design, technology and performance.

"The incorporation of Kumho is a significant step in our value proposition. It is a brand that provides cutting-edge technology and reliability, something that allows us to meet the most demanding demands of our customers in segments such as SUV, 4x4 and light vehicles" say Tiresur.

The incorporation of Kumho Tire is aligned with Tiresur's commitment to provide sustainable and high-performance options. In this way, Kumho, which stands out in the manufacture of efficient and ecological tires, brings to Tiresur its line of products designed to meet the needs of the most demanding customers. with fuel consumption reduction technology and carbon footprint optimization, elements that are increasingly valued in the market.

The collaboration with Kumho not only strengthens Tiresur's product offering, but also consolidates its position as one of the tire distributors with the greatest presence and coverage in Spain. This alliance is part of Tiresur's strategy to offer products and services that respond to the changing needs of a constantly evolving market.

Tiresur, the leading tire distributor in the Iberian Peninsula, has officially launched the availability of the models and sizes of Giti tires marked with the "Powered by Sparco®" logo on their sidewalls through its sales platform in sizes ranging from 225 to 245 on rims from 17" to 19".

The collaboration between Sparco, a well-known manufacturer of safety systems and world-renowned racing equipment for motorsports, and Giti Tire, a leading manufacturer of automobile tires, was recently announced. Since the announcement, both industry giants have jointly developed new tire models imbued with their shared values and philosophy, focused on racing, performance, research and development, and continued safety.

These innovative tires, born from the collaboration between two iconic brands, seek to provide exceptional performance and unrivaled safety, essential elements for both track racing and everyday driving. The Giti "Powered by Sparco" tires symbolize the mutual commitment to excellence and passion for motorsports that both companies share.

With this new offering, Tiresur reaffirms its commitment to providing high-quality, high-performance products to its customers, strengthening its position as a leader in the tire distribution sector.

Our network of Center's Auto workshops has successfully concluded its latest incentive trip, an experience that had a high participation of its associates from all over Spain. This exclusive event reinforces the network's commitment to offering much more than a simple commercial agreement: "it is an opportunity that highlights what it means to be part of a dynamic community that supports and encourages the growth of its members," say Tiresur.

The trip has been another example of the added value that Center's Auto offers to the workshops that are part of its network. The participants enjoyed a week of activities, leisure and sessions that promoted collaboration and camaraderie, while amplifying the strong feeling of belonging to the Center's Auto family. Being part of this brand means having access to multiple advantages designed to boost the growth of each workshop, from technical and logistical support to exclusive events that reward commitment. "These types of experiences serve to strengthen ties, share knowledge and foster the spirit of cooperation," says Tiresur. The network offers its members a platform to grow together, benefiting from a solid support network and initiatives designed to recognize their dedication.

"The success of this trip underlines Center's Auto's commitment to the satisfaction and well-being of its associates, offering much more than support in their daily activities," says Tiresur.

Tiresur, a leading national distributor in the marketing of tires, has established itself as the main reference for all-season tires in Spain and Portugal, given its extensive range of tires of this type, which covers a complete range of models and sizes for all types of vehicles. This line of products, available for workshops and automotive professionals, responds to the growing demand for versatile solutions that offer performance and safety throughout the year.

With an offer that covers all market needs, from passenger cars, 4x4s/SUVs to commercial vehicles, Tiresur is positioned as the perfect ally for those seeking quality and trusted brands in all segments (Premium, Quality and Budget). In this way, in addition to offering the entire range of leading brands such as Michelin, Continental, Pirelli, Dunlop, Goodyear, Bridgestone, Firestone, etc., they also offer models such as the Giti AllSeason AS1, the 4Seasons from GT Radial or the Season X TA01 from Triangle intended for passenger cars and SUVs; or models such as the Giti VanAllSeason LA1, the Maxmiller AllSeason2 from GT Radial and the Season X Van from Triangle that can be mounted on vans and commercial vehicles.

One of the main characteristics that defines all-season tires is their versatility in all seasons, since they are designed for safe driving and superior performance in any season of the year, guaranteeing traction and stability both on dry roads, as well as in situations where rain or light snow occurs. Thanks to their advanced technology, all-season tires allow safe driving in variable conditions, improving grip on wet surfaces and offering good performance even in low temperatures, eliminating the need to change between summer and winter tires.

“At Tiresur, we understand the importance of having tires that offer high performance in all weather conditions. With the opening of our new warehouse, we have further expanded our range of all-season tyres, to have one of the most complete on the market, which allows us to provide quality solutions to our customers throughout the year”, say Tiresur.

Thanks to its large distribution network and its 6 warehouses in the Iberian Peninsula, Tiresur guarantees immediate availability and a fast logistics service, ensuring that the tyres arrive anywhere in Spain when the customer needs them. In addition, the company offers specialized technical advice to always ensure the most appropriate option is chosen.

For more information on Tiresur's range of all-season tires, interested parties can visit the distributor's website or contact the sales team through the usual channels.

Continuing its strategic expansion across the Iberian Peninsula, Center´s Auto welcomes 19 workshops during the first half of 2024. These additions signify the network´s dedication to providing exceptional quality and product availability in Spain and Portugal, further consolidating its position as a leading network in the industry.

With the mission of improving the competitiveness and visibility of its associated workshops, Center´s Auto provides access to a wide range of premium, quality and budget tire brands including exclusive distribution brands such as Giti, GT Radial, Triangle or Ovation, as well as as a loyalty program that includes, among others, storefront identification, exclusive promotions or incentive trips. In this way, this strategic partnership with a distributor of the magnitude of Tiresur allows workshop owners to stand out in a competitive market by offering products with high added value, obtaining the best conditions, and enjoying exclusive benefits and prizes for belonging to the network.

"The incorporation of these 19 new workshops to our network reflects our commitment to offer exceptional support and experience to our customers in Spain and Portugal. We are delighted that more and more workshops are part of our network and that they share our values" say the company.

The new workshops that have joined the Center´s Auto network are located in various regions of the Iberian Peninsula, each contributing their unique experience and commitment to the excellence:

Spain:

• Vulcanizados Mármol S.L. (Andújar, Jaén)
• Paco Espj Tires. (Villar de Domingo García, Cuenca)
• Jose Vicente García Barrajón (Almagro, Ciudad Real)
• Sanfer Servicio Automoción, S.L. (Cuenca)
• Pneumatics Farners, S.L. (Coloma de Farners, Girona)
• Sara Moral Sanz (Xeraco, Valencia)
• Coca Tires (Talayuela, Caceres)
• Alberto Pareja Rodriguez (Molina de Segura, Murcia)
• Auto Vir Montesinos, S.L. (Algete, Madrid)
• Begoauto S.L. (Coslada, Madrid)
• Galfres Tires, S.L. (Cordoba)
• Jorge Motor Car Repairs (Toledo)
• BTC Tires, S.L. (Valdemoro, Madrid)

 Portugal:

• Team Pneus - Moita (Moita, Setubal)
• Sarpneus - Pneus Trade (Sardoal, Santarém)
• Francisco Modesto Gaspar, Unipessoal (Beja)
• David Office - Com. Rep. Automovel (Vila Real Santo Antonio, Faro)
• Nicopneus (Torres Vedras, Lisbon)
• Real Circulo (Peso da Régua, Vila Real)